5 ways IoT is revolutionising retail marketing

Seamless selling, personalised service and data analysis are among the 5 ways #IoT can help retail marketers make the #digital leap, @VodafoneIoT’s Michelle Hoyle writes. #SmartRetail

5 ways IoT is revolutionising retail marketing

Michelle Hoyle, Head of IoT Marketing, examines five ways the Internet of Things (IoT) is revolutionising retail marketing.

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